The soft leather case on this locking tape measure encloses a 120" (10 ft) durable and flexible polyester tape marked in inches on one side and inches/metric on the other. It has automatic ratchet stops as you pull it out and pressing the middle of the case to retract it instantly. We all have tape measures and use them all the time. They are perhaps as ubiquitous a tool as exists (other than a knife). So why not rely on one that feels comfortable in the hand and just looks good? We love this one and enthusiastically recommend it. USA made. Makes a great gift too.